Check your link popularity in Google, Yahoo!,
AlltheWeb and AltaVista in one click.
Pagerank
is the value Google gives to any website. Since its development it has been very
important to every webmaster. Pagerank
of any website is one of the most important tool that determines the ranking
of that websites in search engine results. The single most way of getting higher
pagerank
is link
popularity. Most Search Engines consider this as most important
factor too.
One should always keep in mind that making
reciprocal links you should consider linking with websites which rank higher
that your site in search engine
ranking, else you might not get that required
juice for getting the PR in next Page rank update.
Without incoming links, your
site is dead in the water, take steps to increase your link
popularityto improve your search engine rankings.
Link
Popularityis only one of the many factors (good content, number of
pages, text, anchors, internal links, static URLs, keywords, meta tags, and
many, many others) that are used in calculating your place in a search result
page (ultimately, this is what all of it is about - how findable you are in a
search).
PageRank
(PR) is specific to Google and is a trademarked proprietary
algorithm. There are many variables in the formulas used by Google, but
PageRank
is primarily affected by the number of links pointing to the page, the number of
internal links pointing to the page within the site and the number of pages in
the site.
PageRank focuses strictly on the
quantity of links and is directly influenced by the PageRank of the pages that are linked.
In Google, Link Popularityputs more
emphasis on the quality of links (ex. links from sites related to yours by topic
or by industry rank much higher than links from non-related sites). PageRank
- as the name suggests - is specific to a web page, not to a web site. Every
page on your site has a PageRank and every one is different,
based mostly on your linking system.
Generally - but not always - the
goal is to achieve maximum PageRank on
your main page, the one people hit when first entering your site.
You can check the PR of a
page by installing the Google toolbar in Internet Explorer (the "official" way),
a PR checker extension in Firefox, or by using one of the many online utilities,
such as the one at Bsleek SEO Tools: Link Popularity, Page Rank and Directory Listing 3-in-1
tool (which also checks Link Popularity and presence in
DMOZ).
PageRank
(PR), developed by Google founders Larry Page and Sergey Brin at Stanford
University is considered to be the heart of Google's software. PageRank
solves an equation of more than 500 million variables and 2 billion terms.
Instead of counting direct links, PageRank
interprets a link from Page A to Page B as a vote for Page B by Page A. PageRank
then assesses a page's importance by the number of votes it receives and by the
PR of the page which casts the vote.
There are two types of incoming
links that can effectively contribute to increasing your Link
Popularity:
1. Links from
other sites that focus on the same keyword phrases you do. In other words, if a
site that can be found in search engines by using a search phrase like
"corporate cd-rom presentations" links to your site, and your site actually
specializes in designing interactive media, like CDs or DVDs, then that link
will help your Link
Popularity. But if your site is about selling onions, then the
mentioned link will be useless.
2. Links
from relevant categories in major directories industry-specific directories and
portals. The most important major directory is DMOZ (who feeds data to many
others) and is the toughest to get in. Submission is free and there are actually
people reviewing your site.
The waiting times are in the
months order, so my advice is submit and forget. The industry-specific
directories are very important. For example, if you make interactive media, and
list your site in a directory dedicated to graphic design or media under the
appropriate category, then search engines like Google will pick that up as an
incoming link and will increase your Link
Popularity. Listing your site in such a directory is very useful to
your potential visitors, and this is what Google is trying to emulate with its
software. Remember, with Google and many others, there are no humans reviewing
your pages, but software acting under very specific and strict rules
(algorithms).
As a word of caution, please do
not waste your money on submitting your sites to "hundreds of FAA sites".
Free-For-All sites are not considered quality links today. This approach might
have worked years ago, but search engines are constantly trying to stop any
activity they consider as spamming, designed to artificially inflate numbers.
This is actually a great thing, as it keeps the internet a fair and happy
place.
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The reasoning behind link
popularityis simple: the more popular your website with other websites,
the higher it will rank on popular search keywords.
Daily webmasters and novice SEOs(search engine
optimizers) ask us why their pages are poorly ranked though they have followed
advice provided by Web CEO's Optimizer.
Too often we see well-optimized pages lacking in inbound links and it becomes
obvious at once they will not rank high on good keywords because their link
popularityscore is too low.
The Link
Popularity Analysis tool is essential for developing and
maintaining your link
popularity(read: growing traffic from search engines and your
business).
Know how mant sites link to
you:
You can instantly find out how many websites link to any page on your site.
Web CEO's Link
Popularity Analysis tool obtains this info by examining popularity
of your site and its pages with the most popular search engines:
AllTheWeb
Altavista
Google
Yahoo!
and others
This is just the first step. The next one would be to find out link
popularityof your competition.
Know how many websites link to your competition
It is always good to know how your site stacks against competition. Nowadays
your competition may outrank you because they have better link
popularity. With Web CEO you can get the report on your competition
in a matter of minutes.
Know who links to your website
One cannot overestimate the importance of knowing how many websites link to
your site, yet it is far more important to know who links to your site and
its pages . The advanced analysis will help you find resources where your
site, product or service are being discussed :
websites
forums
discussion lists
So, you will stay in the know what various resources, communities and groups
think of you. As well you will be able to find sites bad-mouthing you and
request the removal of slanderous materials and links.
Start analyzing your link popularity now
We want to save you time and help analyze links to your site. All you need to
do is download
the Free Edition. And other nine tools will be at your disposal as well!
